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Forget what your English teacher taught you about paragraphs.
Keep your paragraphs short and focused. Break up longer paragraphs so that they don't present your reader with a large chunk of text.
You see, when paragraphs are very long, the words get jumbled in the mind of the reader. Just looking at a large chunk of text - especially on the web - can get quite confusing and too much hard work to read. The reader will just quickly disregard the paragraph and move on to much easier reading articles that are easy to look at, as well as read.
Guru Spotlight |
Carma Spence-Pothitt |