Swap ads
Swapping newsletter ads with others is a great way to gain exposure and also give more to your newsletter readers. However, before you swap ads, be sure that you are familiar with the business ethics of your swap partner. If there are questions, you may have to contact the swap partner to get an answer for your reader. It´s best if you can make the ad a personal testimonial. If you develop trust with your readers who see your ads, it will build your business too.

Linda Sikut
http://www.bakingabusiness.com

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