Pros & cons of publishing an article in an article directory, then summarizing it on your blog

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Pros & cons of publishing an article in an article directory, then summarizing it on your blog

In this strategy, you will point the reader back to the directory at the end of the summary.

Pros:

Your article gets a higher ranking, you still get content for your blog.

Cons:

Does your article point to your blog? Now you're creating a reciprocal link which can actually lower your search engine ranking in both locations.

   

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