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Why you need an opt-in box: Reason #2
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Why you need an opt-in box: Reason #2
Not only do you need to ask your website visitors for their name and email address, you need to make sure that your request is "heard." It needs to stand out from the rest of your website so that people will notice it. If you use a simple form, visitors to your website may gloss over it and never opt in to your list.
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