Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Marketing and other Entrepreneur topics.
From your opening paragraph, use real life situations that can be adopted by the reader. Stories are very good -- people love stories. Use good descriptions and metaphors to drive home your point -- just don't over do it. Using metaphors and similes can make it easy for readers to imagine what you are talking about. Making the experience of reading your article pleasurable and enjoyable.