Stand Out With A Great Product

Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Sales and other Entrepreneur topics.

How Can I Make my Product Stand Out?

Stand Out With A Great Product

If your product is identical to every other product of its kind in the marketplace, how can you expect to sell it? The key to increasing your sales is to increase the uniqueness of your product and the benefits it provides.

Features : Think about your product and its features. What makes it different from similar products? Perhaps your vacuum cleaner picks up dirt faster and with less energy than other models. If you could redesign your product, what features would you give it to make it stand out?

Benefits: Your product should provide benefits to its users. Otherwise, you will have no users. If you can convince (and provide) customers of the benefits they'll receive with your product, you'll make your sales.

Some benefits include:

  • Improvements to your customers' health
  • Makes your customers' lives easier
  • Makes work less difficult
  • Keeps children occupied while being educational
Uniqueness: Does your product stand out, with its features, benefits, or price point? You may be able to manufacture your product cheaper than the competition, while still providing high quality. That can make your product unique.

If your product offers features or benefits like no other, then you will be able to enjoy high sales numbers and increases in customers!



Nobody has commented on this tip yet. Be the first.


URL: (optional)


Not finding the advice and tips you need on this Entrepreneur Tip Site? Request a Tip Now!

Guru Spotlight
Carma Spence-Pothitt