January 5, 2007, Newsletter Issue #89: Sell Your Business on the World Wide Web

Tip of the Week

The Internet provides you with many techniques to sell your business. Using marketing combined with the World Wide Web you can promote your business for free. Are you ready to get started? Here's how you can sell your business through the World Wide Web:

1. Look for Web sites that are similar to your business. Once you have found the Web sites, contact the Web site owner and politely ask him or her to do a link exchange with you.

2. Search the Internet for newsletters and e-zines that are similar in content to your newsletter or e-zine. Next, contact the Editor politely asking him/her if they would like to run a short advertisement of your business in their newsletter or e-zine, in exchange for a short advertisement of their business in your newsletter or e-zine.

3. The best way to gain exposure for your business is to join forums that are similar to your business. When you join be sure to re-visit and participate in the discussions so it doesn't look like you're just there to promote your business and run. And remember, when mentioning your business on the forums; don't spam them – only post in one board, and post on the board that allows advertising.

4. Create press releases for any giveaways, contests or etc. that you are having. There are many Web sites that will allow you to distribute your press release for free. To find these Web sites search the Internet for "free press release distribution." (Leave the quotes around free press release distribution.)

There are many other ways to sell your business and generate potential customers, but the trick is to keep them coming back. You can refer to the other tips mentioned on this site; they will help you with retaining those potential customers.

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